“Strategic, insightful, collaborative, and easy to work with.”
From zero to hero. Straight to number 1.
We developed the Delcado brand, overseeing strategy and marketing execution. Delcado has achieved top brand status in Australia and gained global recognition, expanding its presence in Thailand, Malaysia, Hong Kong & India. Read More…
Market entry & strategic business plan.
We developed the business plan and marketing strategy for Eira, a premium Norwegian mineral water and Michelin global partner who were seeking to enter the Australian fine dining, hotel and retail sector. Read More…
Global & awarded urban greening program.
Having ideated the globally recognised 202020 Vision B2B urban greening marketing program that delivered 8% category growth, we were re-engaged to revitalise the program & launch the Plant Life Balance consumer campaign. We then oversaw the ideation and launch of the Greener Spaces Better Places campaign. Read More…
Brand & marketing strategy.
We created the Ruby Rise Red brand and all communication tools to stand out in the highly commoditised papaya market, focussing on flavour and wellness. The program generate strong demand resulting in consumer and customer sales growth and increased distribution. Read More
128% sales growth & increased UPSPW.
We designed an integrated marketing and sales strategy for this fresh-cut brand sold exclusively at Woolworths. We repositioned the brand and delivered a digitally driven summer campaign including merchandising and pricing strategies. Sales soared by 128% whilst increasing UPSPW by 82%. Read More…
Food podcast rebrand.
We developed the TFM 3 year marketing & business strategy including new brand, website and media strategy, culminating in a successful launch at the Australian Chamber Orchestra with Nat’s What I Reckon. Read More….
4% category growth & award winning.
Engaged to manage the +$4m Australian Avocados national marketing program and rebuild industry relations. We optimised strategy, established program KPIs (M&E), reallocating media investment and procured new agency team to deliver. The program delivered 4% increased consumption whilst improving collaboration with the industry. Read more…
At Reservoir Partners, we specialise in clear, concise communication and streamlined marketing and business strategies. Established in 2016, our team of experts leverages the latest data and insights to craft strategies for startups, established Australian brands, international brands seeking to enter Australia and local brands aiming to expand globally.
With expertise in food and entertainment marketing, retail, media and publishing, we understand consumer behaviour and market dynamics. Renowned for identifying core challenges and opportunities, we prioritise nurturing long-term relationships with partners committed to excellence and trust.
Whether you're grappling with a brand dilemma or seeking market expansion, we're here to help. Let's have a chat— your next big idea could be just a conversation away. Reach out today for a complimentary 1-hour consultation and experience our innovative solutions firsthand.